Unscriptd

BRAND IDENTITY / SOCIAL MEDIA

Rebellious sports content agency Unscriptd produce online media following a whole array of sports. With the ever-changing nature of the internet and a need to constantly reinvent, we helped craft some structure to give a sense of consistency to the rapidly shifting content. This consisted of a new brand identity including logo, colour palette and illustration style and a comprehensive set of social media guidelines which could guide the team through their daily posts. 

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BRAND CONCEPT

In the frame

Finding the perfect kit for this team to wear online involved realising what actually works within the heavily restricted dimensions of online platforms. With a reduced amount of space, we created a logo which could work really small but then could also work as a graphic element to 'frame' various pieces of content. We also crafted a simple and easy to make illustration style which could be useful in reactive situations such as football scores.

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WHAT THE CLIENT SAID

"Thank you for bringing some method to the madness"

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